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Dana L. Dixon

Experienced strategist with extensive expertise in operations, process development, and talent management. A solutions-oriented executor who leads teams to operational excellence. A skilled marketing professional recognized for producing positive results consistently, candidate excels at spearheading strategies that lead to long-term success. Leadership experience in human services, community outreach, marketing and HR contribute to a comprehensive skillset with applications across non-profit and for-profit sectors.

Dana has a Bachelor of Arts in Sociology from the North Carolina State University, alongside a Master of Social Work, Business Administration from the University of Southern California.

Core Competencies

  • Strategic Planning
  • Operations Management
  • Human resources
  • Marketing
  • SOP Development
  • Compliance
  • Quality Assurance
  • Reporting
  • Relationship Management
  • Community Outreach
  • Talent Management
  • Executive Team Support
  • Process Improvement
  • Communication
  • Data Analysis
  • Problem Solving

Professional Experience


Dana Lauren Consulting | Los Angeles, CA | November 2019 to  Present

• Consult with organizations and individuals to launch or redirect a venture, initiative, or program

• Assess key organizational data and deliver recommendations for process and workflow efficiency

• Develop and implement standard operating procedures to ensure organizational alignment

• Utilize HR best practices to lead talent acquisition, development, retention, and pipeline creation

• Analyze income, expense, and profit and loss reports to develop plans for improved financial health

• Produce growth plans that accurately predict future revenue based on market or industry trends

• Partner with executive teams to guide marketing strategy, produce campaigns, and measure outcomes

Director of Operations

Village and Counseling | Los Angeles, CA | October 2019 to Present

•Oversee operations, service coordination, and quality assurance to support organizational objectives

• Collaborate with executive leadership team to address operational challenges and opportunities

• Assist executive director with clinical initiatives, program implementation, reporting, and development

• Advise on actions to improve quality of care, access to care, provider productivity, and fiscal health

• Direct all HR functions including hiring, training, staff meeting facilitation, and employee advising

• Improve team morale through the execution of employee engagement and staff recognition programs

• Manage internal and external relationships as a liaison between the organization and agency partners

• Promote partner services, assist with service navigation, and coordinate services and clinical schedules • Enhance the overall quality of clinical services in BH programs through performance data tracking

• Create marketing campaigns and develop metrics and KPIs to track campaign performance

• Supervise lead-tracking process, reporting, and the use of CRM software by designated employees

• Establish and maintain relationships with referral sources to reduce reliance on insurance referrals

• Represent organization at stakeholder and community meetings in the absence of executive director

• Formed community outreach team to increase brand awareness and led social media engagement

Human Resources

Fisher & Phillips, LLP | Los Angeles, CA | April 2019 to October 2019

• Supported attorneys and clients in a fast-paced law firm as a human resources subject-matter-expert

• Consulted with clients to increase comprehension of complex employment policies and regulations

• Researched employment laws to assist with production of employee handbooks and legal documents

• Advised clients in conflict resolution and assisted HR with coordinating compliant communication

Congressional Fellow & Community Outreach

Office of Congresswoman Karen Bass | Los Angeles, CA | September 2017 to April 2018

• Served as a field representative for Congresswoman Bass at local events, conferences, and meetings

• Developed federal and state agency partnerships to improve delivery of constituent services support

• Processed 15-20 constituent service cases per week and submitted correspondence to federal agencies • Managed logistics planning for congressional outreach events including town halls, resource fairs, etc.

• Co-led congressional projects, trained and assigned interns, and secured job shadowing opportunities

Human Resources Generalist + Marketing Strategist

Dixon Social Interactive Services, Inc. | Greenville, NC | February 2013 to July 2016

• Oversaw HR operations including labor forecasting, recruiting, training, and benefits administration

• Authored company policies and contracted legal counsel to ensure compliance with state/federal laws

• Developed research-based compensation plans and negotiated collective bargaining agreements

• Spearheaded diversity and inclusion strategies in addition to management training and development

• Managed databases, calendars, and rosters and performed record maintenance as required by law

• Identified opportunities through market research, trend studies, and SWOT and competitive analyses

• Contributed to the construction of a brand style guide and assisted with content creation and editing

• Collaborated with marketing team members to predict quarterly campaign costs and solidify budgets

• Developed, implemented, and measured marketing activities including digital campaigns, events, etc.

• Increased brand awareness and engagement via event marketing, newsletter, and email campaigns

• Facilitated and sponsored public, private, and community-based outreach events for brand promotion

Authorizations Specialist

Carolina Outreach, LLC | Durham NC | December 2011 to January 2014

• Advanced corporate objectives by implementing strategic plans relevant to authorization management

• Managed clinical and non-clinical data entry and partnered with billing team to reconcile discrepancies

• Served as company liaison for authorizing agencies, utilization managers, hospitals, and select staff

• Exceeded authorization deadlines, investigated service denials, and maintained client confidentiality

Technological Proficiency

  • Microsoft Office Suite
  • Google Docs
  • HRIS Software
  • CRM Software
  • Desksite
  • Sharenote​
  • iOS/Windows
  • Dropbox
  • Prezi
  • Adobe
  • Job Posting Platforms
  • Social Media Platforms
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