Dana L. Dixon
Experienced strategist with extensive expertise in operations, process development, and talent management. A solutions-oriented executor who leads teams to operational excellence. A skilled marketing professional recognized for producing positive results consistently, candidate excels at spearheading strategies that lead to long-term success. Leadership experience in human services, community outreach, marketing and HR contribute to a comprehensive skillset with applications across non-profit and for-profit sectors.
Dana has a Bachelor of Arts in Sociology from the North Carolina State University, alongside a Master of Social Work, Business Administration from the University of Southern California.
Core Competencies
- Strategic Planning
- Operations Management
- Human resources
- Marketing
- SOP Development
- Compliance
- Quality Assurance
- Reporting
- Relationship Management
- Community Outreach
- Talent Management
- Executive Team Support
- Process Improvement
- Communication
- Data Analysis
- Problem Solving
Professional Experience
Founder
Dana Lauren Consulting | Los Angeles, CA | November 2019 to Present
• Consult with organizations and individuals to launch or redirect a venture, initiative, or program
• Assess key organizational data and deliver recommendations for process and workflow efficiency
• Develop and implement standard operating procedures to ensure organizational alignment
• Utilize HR best practices to lead talent acquisition, development, retention, and pipeline creation
• Analyze income, expense, and profit and loss reports to develop plans for improved financial health
• Produce growth plans that accurately predict future revenue based on market or industry trends
• Partner with executive teams to guide marketing strategy, produce campaigns, and measure outcomes
Director of Operations
Village and Counseling | Los Angeles, CA | October 2019 to Present
•Oversee operations, service coordination, and quality assurance to support organizational objectives
• Collaborate with executive leadership team to address operational challenges and opportunities
• Assist executive director with clinical initiatives, program implementation, reporting, and development
• Advise on actions to improve quality of care, access to care, provider productivity, and fiscal health
• Direct all HR functions including hiring, training, staff meeting facilitation, and employee advising
• Improve team morale through the execution of employee engagement and staff recognition programs
• Manage internal and external relationships as a liaison between the organization and agency partners
• Promote partner services, assist with service navigation, and coordinate services and clinical schedules • Enhance the overall quality of clinical services in BH programs through performance data tracking
• Create marketing campaigns and develop metrics and KPIs to track campaign performance
• Supervise lead-tracking process, reporting, and the use of CRM software by designated employees
• Establish and maintain relationships with referral sources to reduce reliance on insurance referrals
• Represent organization at stakeholder and community meetings in the absence of executive director
• Formed community outreach team to increase brand awareness and led social media engagement
Human Resources
Specialist
Fisher & Phillips, LLP | Los Angeles, CA | April 2019 to October 2019
• Supported attorneys and clients in a fast-paced law firm as a human resources subject-matter-expert
• Consulted with clients to increase comprehension of complex employment policies and regulations
• Researched employment laws to assist with production of employee handbooks and legal documents
• Advised clients in conflict resolution and assisted HR with coordinating compliant communication
Congressional Fellow & Community Outreach
Office of Congresswoman Karen Bass | Los Angeles, CA | September 2017 to April 2018
• Served as a field representative for Congresswoman Bass at local events, conferences, and meetings
• Developed federal and state agency partnerships to improve delivery of constituent services support
• Processed 15-20 constituent service cases per week and submitted correspondence to federal agencies • Managed logistics planning for congressional outreach events including town halls, resource fairs, etc.
• Co-led congressional projects, trained and assigned interns, and secured job shadowing opportunities
Human Resources Generalist + Marketing Strategist
Dixon Social Interactive Services, Inc. | Greenville, NC | February 2013 to July 2016
• Oversaw HR operations including labor forecasting, recruiting, training, and benefits administration
• Authored company policies and contracted legal counsel to ensure compliance with state/federal laws
• Developed research-based compensation plans and negotiated collective bargaining agreements
• Spearheaded diversity and inclusion strategies in addition to management training and development
• Managed databases, calendars, and rosters and performed record maintenance as required by law
• Identified opportunities through market research, trend studies, and SWOT and competitive analyses
• Contributed to the construction of a brand style guide and assisted with content creation and editing
• Collaborated with marketing team members to predict quarterly campaign costs and solidify budgets
• Developed, implemented, and measured marketing activities including digital campaigns, events, etc.
• Increased brand awareness and engagement via event marketing, newsletter, and email campaigns
• Facilitated and sponsored public, private, and community-based outreach events for brand promotion
Authorizations Specialist
Carolina Outreach, LLC | Durham NC | December 2011 to January 2014
• Advanced corporate objectives by implementing strategic plans relevant to authorization management
• Managed clinical and non-clinical data entry and partnered with billing team to reconcile discrepancies
• Served as company liaison for authorizing agencies, utilization managers, hospitals, and select staff
• Exceeded authorization deadlines, investigated service denials, and maintained client confidentiality
Technological Proficiency
- Microsoft Office Suite
- Google Docs
- HRIS Software
- CRM Software
- Desksite
- Sharenote
- iOS/Windows
- Dropbox
- Prezi
- Adobe
- Job Posting Platforms
- Social Media Platforms